Matt Gornick

When to say no

Posted in Uncategorized by mgornick on February 19, 2012
When does Oral-B determine that their $1 toothbrush is not enough, not MVP, not meeting customer demands?  When does a toothbrush need to have an LCD screen and cost $130?  When do they say no?

When does Apple say that MP3 players suck and what exists isn’t enough?  When do they say no to disk drives, CD drives, and ‘Intel Inside’ stickers?

It is easy to say yes to those who are vocal about what they want.  Even if it is what you believe, it is hard to say no.


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